Sure… there’s the green and white flag but there’s also Rip Michel’s green, white, and black iDevAffiliate sponsored winning car

Congrats to Rip Michels and the iDevAffiliate racing team for his awesome win in the Jan 29, 2010 NASCAR Super Late Model race portion of the NASCAR Toyota All-Star Showdown at Irwindale, CA.

SEE THE VIDEO WITH RIP’s AFTER RACE INTERVIEW BELOW.

The race was cut short, from 100 laps to 66 and was red-flagged three times because of accidents.

Michels held the lead for the final three laps of the race, and the showdown ended under a green-white-checker flag.

David Gilliland, a NASCAR Sprint Cup Series driver, was 2nd. He was followed by Andy Allen in 3rd, Derek Thorn in 4th and Jay Sauls in 5th place.

The race was red-flagged for the third time on lap 60. Travis Thirkettle and Alex Haase crashed in Turn 3. Both drivers were running in the top five when the crash happened. Haase is a developmental driver for Kyle Busch Racing.

The race ended with Jacob Gomes spun out in Turn 4. The cars weaved through the final turn trying to avoid Gomes’ car that was stalled in the middle of the track.

Matt Crafton, a driver in the NASCAR Camping World Truck Series, finished 11th.

Check out the after race interview, courtesy of RPMTV:

Rip Michels, a 43 year old ironworker from Mission Hills, Calif, will compete for a breakthrough victory in the 100-lap NASCAR Whelen All-American Series Super Late Model feature at Toyota Speedway at Irwindale (Calif.) on Friday, January 29.

That race, along with the following day’s 75-lap NASCAR Whelen All-American Series Late Model and the headline NASCAR Camping World Series Toyota All-Star Showdown will be telecast live on SPEED. SIRIUS NASCAR Radio will also air live from the track both days.

“We’re focused on our Super Late Model effort,” said Michels, the division’s champion at the Irwindale track in 2002, 2003 and 2007. “We didn’t decide to do it until a few weeks ago. Some friends and sponsors got together and encouraged us, and I couldn’t be happier. The race being live on SPEED was a big factor.

“Our sponsor Jimmy Webster of iDevAffiliate.com became a friend and crew member,” Michels said.

Here’s an update direct from Rip Michels himself:

We finally got the win for the iDevAffiliate sponsorship. It took 3 races and a lot of testing Thursday and Friday night but it was worth it.

We tried a new experimental set-up on the car for testing and kept tuning on it until qualifying. In qualifying we set Fast time for the 12th time this year with a 18.06 which is about 99.80 mph average around the 1/2 mile track.

The new set-up was OK but not our best and we had a 2nd place car most of the race. A late caution with 2 laps to go opened the door for a win.

Side by side racing for the win with 2 laps to go is always exciting and to get iDev their first win made it even better. I now have a new lucky cut off shirt…

Rip Michels

Here’s a picture of our car in the race – running hot:

iDevAffiliate Race Car #12 with Rip Michels driving for the win

In the first race Rip finished 5^th, the second we did a lot of setup changes and he finished 2^nd.  Another 5-10 laps and he would have finished 1^st.

He was stuck behind slower traffic most of the race but definitely had the faster car on the track.

For the next race we hope to bring you some video footage – any requests for what you want to see on video?

#12 Under the Canopy

After qualifying

Contact:
Jim Webster
iDevDirect LLC
1-800-976-4318
www.idevracing.com

iDevAffiliate Announces Sponsorship Agreement with Rip Michels Racing Team

Valencia, CA, August 18, 2009

iDevDirect is proud to announce a three race sponsorship deal with Rip Michels Racing. This sponsorship will enable Rip and his team to finish out the 2009 Super Late Model Season at Toyota Speedway at Irwindale.

iDevDirect has been in business since 1999, and is celebrating their tenth year anniversary.

Based out of Valencia, Ca. iDevDirect’s flagship product is iDevAffiliate, the leading vendor of software for the affiliate marketing industry . iDevAffiliate allows companies to increase their online market penetration by allowing them to create “affiliate programs” which can result in significant sales increases for a relatively low investment.

“I really want to thank Jim Webster for giving us the opportunity to finish out the rest of the 2009 season,” said Rip Michels.

“Our team’s last race was scheduled to be on August 1, 2009, but thanks to my good friend Jimmy Babcock from Hot Rod Hobbies, he brokered the deal with Jim Webster and the great folks at IDevAffiliate. I know Jim and his staff are really excited, in fact they already are creating a web site called iDevRacing.com. In traditional RMR fashion, Jim was by the shop Monday night putting the UPGrade decals on the car for its first race.  We got a win for Hot Rod Hobbies, and another for Stock Building Supply, now if I can get a win for iDev to complete the triple, it would be very cool!”, said Rip.

“This year has been a struggle for us,” commented Rip. “I have to thank a lot of good friends who gave $100 bucks here and $100 bucks there so we could race. It is not the best way to compete, and I think our results have proven that. I guess I have been spoiled by my sponsors in the past, if we needed a part we got it. Now, we have to conserve and run mechanical parts a little longer than we would like to. Having Jim Webster and his company IDevAffiliate on board, we can at least give 100% both physically and mechanically, rather than feeling like we were coming into a fight with one hand tied behind our backs.”

“The championship may be a little out of our reach, but we’re not giving up. We’re going to take this opportunity to experiment more than we normally do, and get ready for the Showdown,” said Rip.

Rip currently sits 2^nd in points with two wins in the season. He added to his all time win total by winning on August 1, 2009. Bringing his career win totals at Toyota Speedway to 59 victories.  Rip and the team are looking to capture their 60^th win this coming weekend at Toyota Speedway.

“This is a unique and thrilling opportunity for iDevDirect,” said its founder, Jim Webster.

“We’re a leader in affiliate marketing software with tens of thousands of customer installations worldwide. Our product is based on the concept of performance marketing where affiliates are paid based on sales results. With this sponsorship of Rip and his team, we hope to bring together the excitement of late model car racing and the exciting new business model of affiliate marketing, to turbo charge the market further”, said Jim.

For more information on Rip Michels and sponsorship opportunities, please visit Rip Michels Racing Inc., at www.ripmichels.com

For more information on iDevAffiliate, visit www.idevdirect.com and the new iDevAffiliate racing blog at www.idevracing.com

# # #

Source by: LRM Sports Marketing, Inc.

Rip Michels Racing is proud to announce a three race sponsorship deal with Jim Webster and his company, IDevAffiliate. This sponsorship will allow Rip and the team to finish out the 2009 Super Late Model Season at Toyota Speedway at Irwindale.

IDevAffiliate has been in business since 1999, and is celebrating their tenth year anniversary. Based out of Valencia, Ca. iDevAffiliate has been a world wide leader in tracking products that are on the market for their clients on the internet. Multiple companies are a part of IDevAffiliate network, which is an extension of the sales force for these companies. For more information of IDevAffiliate, please visit www.idevdirect.com .

“I really want to thank Jim Webster for giving us the opportunity to finish out the rest of the 2009 season,” said Rip Michels.  “Our team’s last race was scheduled to be on August 1, 2009, but thanks to my good friend Jimmy Babcock from Hot Rod Hobbies, he brokered the deal with Jim Webster and the great folks at IDevAffiliate.  I know Jim and his staff are really excited, in fact they already are creating a web site called IDevracing.com. In traditional RMR fashion, Jim was by the shop Monday night putting the UPGrade decals on the car for its first race.  We got a win for Hot Rod Hobbies, and another for Stock Building Supply, now if I can get a win for iDev to complete the triple, it would be very cool!”

“This year has been a struggle for us,” commented Rip. “I have to thank a lot of good friends who gave $100 bucks here and $100 bucks there so we could race. It is not the best way to compete, and I think our results have proven that. I guess I have been spoiled by my sponsors in the past, if we needed a part we got it. Now, we have to conserve and run mechanical parts a little longer than we would like to. Having Jim Webster and his company IDevAffiliate on board, we can at least give 100% both physically and mechanically, rather than feeling like we were coming into a fight with one hand tied behind our backs.”

“The championship may be a little out of our reach, but we’re not giving up. We’re going to take this opportunity to experiment more than we normally do, and get ready for the Showdown,” said Rip.

Rip currently sits 2^nd in points with two wins in the season. He added to his all time win total by winning on August 1, 2009. Bringing his career win totals at Toyota Speedway to 59 victories.  Rip and the team are looking to capture their 60^th win this coming weekend at Toyota Speedway.

For more information on Rip Michels and sponsorship opportunities, please visit Rip Michels Racing Inc., at www.ripmichels.com or ripmichelsracing@myspace. Also check out our new Facebook page. 

The team would also like to thank the following associate sponsors Wendy’s Rear End, for the awesome tip to take gear out of the car to run the Hi Grove, it has resulted in us getting back to victory lane. Victory Circle, Total Power Batteries, Orme Brothers, Aurora Rod Ends, Quarter Master, Schroeder Torsion Bars, Ringers Gloves, Circle Racing Wheels, BC Sportsimages, Apache Studio Rentals. Merengue Bakery & Café, Hot Rod Hobbies, UPgrade Decals, and Works of Art Johnson.

A press release will be out soon regarding the added sponsorship from iDevAffiliate, but in the meantime you can learn more about Rip and the car from his site here.

So we’ve been getting some nice black and white decals ready for the car. Here’s some of the decals laid out just before applying them to #12.

Our slogan is “HorsePower for Your Website”.

This site is just getting set up and will soon be a hub for everything related to the iDevAffiliate sponsored race car.

So stay in your seats, grab a cold one, and get ready for more news updates as we gather some pics, videos, and reveal more about the iDevRacing campaign for 2009.